Will Scharlott

Published in Yelp Design

·Pinned

Designing to Empower Black-Owned Businesses on Yelp

In honor of Black History Month, the Yelp Design team highlights a project from Summer 2020, created to empower Black business owners and their communities. Understanding the Opportunity As the pandemic drastically impacted businesses across the United States, Black business ownership was disproportionately affected. In May 2020, Black business ownership fell more than…

Design Process

6 min read

Designing to Empower Black-Owned Businesses on Yelp

Feb 13, 2020

Three Lessons I’ve Learned in My First Month on Yelp’s Design Team

Starting any new job is as exciting as is nerve-wracking. If you forgot (or are compartmentalizing that chapter), let me assist by setting the scene… Around the coffee machines, you’ll hear unfamiliar names spoken with respect — borderline reverence. Acronyms will be quickly recited as if they’re being merely invented…

Product Design

3 min read

Three Lessons I’ve Learned in My First Month on Yelp’s Design Team

Published in Modus

·May 21, 2019

Avoiding Self-Deprecation in Design Critiques

Undervaluing your work will hurt more than it will shield you — Presenting your design work is an opportunity to share and convince an audience of the rigor of your thinking and the application of your ideas. Whether it’s informal, with team members gathered around your desk, or formal, with company executives around a polished conference table, a presentation is your time…

Design

5 min read

Published in UX Collective

·Apr 25, 2019

Managing Your Design Feedback

Feeling defensive towards feedback can be a natural response. Work you’ve put hours into is being criticized by people who don’t have your same level of context or project knowledge. It’s easy to take this feedback personally (they don’t like me, so of course they’re tearing up my work) but…

Feedback

4 min read

Dec 9, 2017

A Tribute to Ivan Chermayeff

During my first semester of design school, I became transfixed with the textbook Branded Identity. Turning its pages, I repeatedly saw the names Ivan Chermayeff, Tom Geismar and Sagi Haviv: the creative trio behind Chermayeff, Geismar & Haviv (CGH), a New York based design firm behind some of the world’s…

Logo Design

5 min read

Jun 10, 2017

Establishing a Successful Relationship with Your Manager

I like feedback. Maybe it’s because in design school, I was encouraged to depend on critique to develop my projects. I feel more comfortable knowing exactly where I stand with someone, opposed to being trapped in an ambiguous fog of indecision and “I guess”-es. How else are you supposed to…

Management

3 min read

Establishing a Successful Relationship with Your Manager

Mar 16, 2017

Designing the Full Circle Brand

A Reflection on the Design Process for Kent State University’s Class of 2017 Visual Communication Design Senior Show I think that most design students in our program have at least once thought ahead to the branding of their senior show. The show represents the graduating BFA class (bachelor of fine…

Design

8 min read